When approaching this design project, I had in mind how essential it is that the volunteers and staff are able to recognize the pass types easily since there are a variety of different types that warrant different perks. I wanted to make sure the title and colors of the passes stood out which is why I centered the titles so that they are easily spotted and added that stretched out shadow effect. I also utilized the dot gradient background because that was a branding element that the film festival was using throughout the marketing.